Jeff Gourdji
Associate Partner
With 14 years of leading high-impact marketing & strategy projects, Jeff brings a breadth of experience that comes from working across many industries, as marketing practitioner, management consultant and political strategist. Jeff has worked in food, beverage, health care, agriculture, pet care, for-profit education, energy, pharmaceuticals and in several industrial settings.
Jeff joined Prophet in March of 2008. Prior to joining Prophet, Jeff worked for the Zyman Group for 5 years, Kraft Foods for 4 years, and as a political & legislative strategist for 3 years. Jeff’s expertise includes brand positioning & value proposition development, customer experience and go-to-market strategy design and marketing capability assessment and enhancement.
Jeff is a member of Prophet’s Marketing Practice and co-authored a recent article entitled "Marketing Middleware: The Glue Connecting Business Strategy and Marketing Execution." Jeff is a frequent speaker on marketing topics, and taught a 10 week marketing course to MBA students at Keller Graduate School of Management
Jeff received his B.A. from the University of Michigan and his M.B.A. from the University of Chicago Booth School of Business.