Eloy has over 15 years of marketing, brand, and growth strategy consulting experience. Working domestically and abroad, Eloy has deep expertise in brand strategy and activation, brand expansion, customer experience, loyalty marketing, and marketing effectiveness. Over the last few years, Eloy has focus on building 5-year strategic growth plans for both B2B and B2C clients.
He has worked all over the world for Fortune 500 companies including PepsiCo, Gatorade, Kellogg’s, Kashi, Hyatt., Time Inc., Fairmont Hotels & Resorts, General Motors, Ford, J&J, Burger King, Big Boy, McDonald’s, Brunswick Boat Group, and others.
Prior to joining Prophet, Eloy was a founder of Accenture Marketing Sciences, and also worked at P&G and Daymon Associates. He frequently writes thought leadership segments for Prophet’s online blog, as well as articles in leading industry publications.
Eloy received an MBA from the Eli Broad Graduate School of Management at Michigan State University, where he is currently an instructor of marketing strategy.