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ANA 2007 Conference Presentation: Masters of Marketing

 

In this “Masters of Marketing” video from the Association of National Advertisers 2007 conference, Kris Hart from Harrah’s and Kevin O’Donnell from Prophet discuss Prophet’s work to help Harrah’s unlock the power of its brand portfolio following the acquisition of Caesars.

The running time for this video is approximately 35 minutes. You may download the video (QuickTime required) for offline viewing, or download an audio-only version (MP3) for offline listening.

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