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Media Inquiries
Sally Hodge
312-666-6662
shodge@hodgeschindler.com

Speech Inquiries
Amanda Nizzere
312-879-1930

Future Forum 2010
November 10, 2009 — Chicago, IL
Scott Davis is speaking on a panel about gaining competitive advantage in a changing business landscape. He'll give advice about making the most of 2010, and seeing your career and your company through a clearer, more innovative lens.

ANA Annual Meeting
November 6–8, 2009 — Phoenix, AZ
Scott Davis is leading a CMO Roundtable featuring Mark Addicks, SVP and CMO, General Mills; Joan Chow, EVP and CMO, ConAgra; Barry Judge, CMO, Best Buy; and James D. Speros, EVP and CMO, Fidelity Investments.

IIR Innovation Immersion
October 19–21, 2009 — La Jolla, CA
Prophet is happy to sponsor this event themed, "The 360° Experience: From Ideation through Commercialization." Andy Stefanovich will be speaking in a session titled, "The Inspiration Discipline." We're happy to offer a 20% discount on the price of admission. Click on the link below and use code SPKRM2118 to get the discounted price.

National Signage Research and Education Conference
October 13–15, 2009 — Cincinnati, OH
Peter Dixon is presenting on the topic "Innovative Integration of Signage in Design, Marketing and Branding."

Brand ManageCamp
October 5–6, 2009 — Las Vegas, NV
Michael Dunn is presenting concepts from his book, "The Marketing Accountability Imperative" at this annual event. For special pricing and packages, click here.

European Chief Marketing Officer Conference
October 1, 2009 — Zurich, Switzerland
Prophet is proud to sponsor this second-annual European CMO Summit, themed "The Future of Marketing." Featured speakers include our own Scott Davis, who will be discussing his upcoming book, The Shift; and Andy Stefanovich, who will be discussing breakthrough innovation strategies. To take advantage of a 20% discount off the registration price, enter "Prophet" in the Partner Code section on the registration site.

Criticaleye breakfast briefing: Focus on innovation
September 30, 2009 — London, UK
Andy Stefanovich is speaking on a panel titled, "Inspiration as a discipline for Innovation."

2009 International Retail Design Conference
September 23–25, 2009 — Dallas, TX
Peter Dixon, Senior Partner and Creative Director, is speaking on a panel titled, Retail Fitting: Where Can We Trim Costs?

2009 CMO Leadership Forum
September 22, 2009 — Chicago, IL
Prophet is proud to sponsor this event and is offering a $100 discount on the registration price. Click the link above, and use Invitation Code: "CMOCHI"; Registration Type: “Individual Attendee”; and when prompted for payment, enter Discount Code: “SPONS27.”

Bettermanagement.com webcast: The Shift - The Transformation of Today’s Marketers into Tomorrow’s Growth Leaders
September 16, 2009
Scott Davis will be presenting concepts from his latest book, "The Shift."

Ad:Tech
September 1–2, 2009 — Chicago
Scott Davis, Senior Partner, and Mark Gambill, CMO of CDW will be co-presenting on the topic: Leveraging Customer Intelligence to Drive Business Growth.

2009 Shopper Insights in Action
July 14–16, 2009 — Chicago, IL
Peter Dixon and Andy Stefanovich are keynoting this year's conference in a session titled, "Inspiration for Innovation & Design." Prophet is happy to offer a 20% discount on the registration price. Click here to register, and enter promo code PROSHOPP09.

Webinar - The Shift: The Journey from Marketer to Growth Leader
July 9, 2009
Join us as Scott Davis discusses concepts from his latest book, The Shift. In conjunction with the Association of National Advertisers, we hope you'll join us for this free, one hour web event. 

CMO Executive Summit
June 23, 2009 — Chicago, IL
Prophet is proud to sponsor this event featuring speakers from companies like General Mills, Navistar International, Kmart, Google, Omniture, and more.

AMA BrandSmart 2009
June 18, 2009 — Chicago, IL
Scott Davis is presenting topics from his book, "The Shift."

BMA 2009 Annual Conference
June 10–12, 2009 — Chicago, IL
Scott Davis, Senior Partner, is presenting concepts from his forthcoming book, "The Shift."

CriticalEye breakfast briefing: Focus on The Shift
June 4, 2009 — London, UK
Scott Davis is a presenter at this panel focused on concepts from his book, "The Shift."

BMA Chicago Chapter Breakfast Roundtable
May 20, 2009 — Chicago, IL
Scott Davis is outlining key concepts from his new book, "The Shift."

PDMA & IIR 7th Annual Front End of Innovation
May 18–20, 2009 — Boston, MA
Prophet is proud to sponsor FEI 09, where you will learn how to exploit the critical x-factors you need for innovation success.  Prophet is hosting a panel at the event titled, "Innovating in a Brave New World." Use our discount code (FEI09PROPHET) to receive 25% off the registration price.

Prophet webinar: The Inspiration Discipline - Using Inspiration to Drive Business Growth
May 7, 2009
Join Andy Stefanovich for this free, 60-minute webinar, sure to change how you view the world around you. Sound like a big claim? It is. But we believe that putting a different lens on the way you view everything from a glass of water to a lamppost to subway graffiti can radically change the way you view, and ultimately impact your business. 

ANA Regional Meeting
May 6, 2009 — Minneapolis, MN
Michael Dunn, Prophet CEO, is presenting on the topic: How Great Companies Win By Committing To An Intense Customer Focus.

Ad:Tech
April 21–23, 2009 — San Francisco, CA
Prophet CEO, Michael Dunn, is hosting a media boot camp power session on the topic of, "Marketing Effectiveness—Improving Accountability and Returns to Impact Business Performance."

Prophet Webinar: Waste not/want not - Helping Marketers Meet the Accountability Imperative
March 26, 2009
In this free, 1 hour webinar, Michael Dunn will be presenting concepts from his new book, "The Marketing Accountability Imperative."

Webcast: Making Marketing Smarter Amidst the Cuts
March 19, 2009
In this economy, budget cuts may well be necessary to survive. In this Aquent-sponsored AMA webcast, Fred Geyer, Partner at Prophet, will outline how businesses can use their existing intelligence to address five tough questions and rigorously guide how best to reduce and reallocate their budgets in difficult times.

RAB2009
March 16–18, 2009 — Orlando, FL
Andy Stefanovich, Senior Partner, is keynoting this event. You'll learn about new media opportunities -- from new digital platforms and monetizing streams to HD strategies -- that will empower you to compete at a new level and be an innovator within your company.  

Marketing: Improving Accountability and ROI
February 26, 2009 — London, UK
Michael Dunn will be discussing concepts from his latest book, "The Marketing Accountability Imperative," and will host a panel discussion.  Additional panelists include:

  • Glenn Thomas, Managing Director, Strategy and Marketing, GE Commercial Finance
  • Simon Thompson, CMO and Group Managing Director, lastminute.com
  • Andy McFarlane, Director of Marketing, UK, Ireland & South Africa, IBM

University of Chicago Booth School for Business
February 25, 2009 — Chicago, IL
Scott Davis will be discussing major concepts from his forthcoming book, "The Shift: Transforming Today's Marketer into Tomorrow's Growth Leader."

IIR Kids Marketing Mega Event
January 19–21, 2009 — Naples, FL
Sam Gisselman is a featured keynote at this event.  He will be sharing his point of view on innovation as it relates to marketing to children under 12. 

EXHIBITOR Magazine's Exhibit Design Awards
January 15, 2009 — New York, NY
Peter Dixon, Senior Partner/Creative Director, is a judge for these annual awards honoring the world's best trade show exhibit designs. The most coveted design award in the industry, the competition draws domestic and international entrants from countries such as Turkey, Switzerland, Israel, Australia, and the Netherlands.

Criticaleye breakfast briefing - Beyond Television: Exploring Alternative Brand & Customer Strategies to TV
December 10, 2008 — London, UK
Vanessa Cohen, Partner, is chairing this meeting focused on, "Beyond Television: Exploring Alternative Brand & Customer Strategies to TV."

Chicago GSB Innovation Roundtable: Driving Innovation in a Low Margin Business
November 20, 2008 — Chicago, IL
Tim Simonds, Managing Director - Customer Experience at United Airlines will be discussing the work United and Prophet have done to innovate the customer experience. He will cover both the actual innovations that are industry firsts (like United’s new lie-flat Business Class bed, private lobby at ORD, and Economy Plus merchandising) as well as how United makes decisions on what to invest in given that the airline industry is a low margin/highly capital intensive business.

Criticaleye breakfast briefing: Focus on innovation
November 19, 2008 — London, UK
Vanessa Cohen, Partner, is a panelist at this meeting titled, "Using innovation to create sustainable business advantage."

ANA Regional Meeting
November 18, 2008 — San Mateo, CA
Jay Milliken, Partner, will be presenting on the topic "Building a Brand-Driven Business."

New York CMO Executive Summit
November 7, 2008 — New York, NY
Prophet is proud to sponsor this by-invitation-only event.  Featured speakers include CMOs from GE, IBM, Aetna, Eastman Kodak Company and more.

Inaugural Summit on the Global Agenda
November 7–9, 2008 — Dubai, United Arab Emirates
David Aaker is participating in The Summit on the Global Agenda - a new, unique gathering of the world’s most influential thinkers. These leaders come from backgrounds in academia, business, government and society. Its purpose is to advance solutions to the most critical challenges facing humanity.

Marketing Society Business Leader Dinner with Arun Sinha
October 30, 2008 — London, UK
Prophet is sponsoring this dinner, featuring Arun Sinha, Chief Marketing and Communications Officer, Zurich Financial Services.

AMA Radio Show Author Series featuring David Aaker
October 29, 2008
This radio show will feature Prophet Vice-Chairman David Aaker, as he discusses his upcoming book "Spanning Silos: The new CMO Imperative."  Please tune in beginning at 11:00 CST.

IIR Innovation Immersion
October 20–22, 2008 — Phoenix, AZ
Prophet is sponsoring this event, and will be presenting the Harrah's case study.  Kevin O'Donnell, Senior Partner, and Lisa Marchese, Senior Director of Brand Development at Harrah's Entertainment, Inc. will speak on how to innovate the customer experience. *We are pleased to offer a 25% discount on the registration price of this event.  Please use invitation code SPONM2018PRO when registering online.

Brand ManageCamp 2008
October 6–7, 2008 — Las Vegas, NV
David Aaker is speaking at this event, discussing his new book Spanning Silos: The New CMO Imperative.

European Chief Marketing Officer Conference
September 25, 2008 — Zurich, Switzerland
Prophet is proud to sponsor this first-of-its-kind European CMO Summit, themed "The Future of Marketing."  Featured speakers include our own David Aaker, who will be discussing his upcoming book, Spanning Silos: The New CMO Imperative; and Michael Dunn, who will also be discussing his upcoming book focused on marketing effectiveness titled, The Marketing Accountability Imperative

IIT Institute of Design, Design Research Conference
September 19–20, 2008 — Chicago, IL
Prophet is proud to sponsor this collaborative forum hosted by the Institute of Design to explore emerging topics, methods and issues in design research across a wide spectrum of design disciplines.

2008 CMO Leadership Forum
September 4, 2008 — Chicago, IL
Prophet is sponsoring this event and will be hosting a panel on the topic of marketing effectiveness, using themes and key messages from Michael Dunn's new book The Marketing Accountability Imperative. The panel will be populated with Chief Marketing Officers who will share their stories of the benefits and lessons learned from their marketing effectiveness initiatives. 

ANA Marketing Accountability Conference
July 14–15, 2008 — Dana Point, CA
Prophet is proud to sponsor this event, featuring high level marketers discussing their successes and failures in driving the accountability of their organization.   

CMO Executive Summit
June 4, 2008 — Chicago, IL
Prophet is a proud sponsor of this event, which is driven by a Governing Body of leading CMOs. These marketing leaders create an agenda that addresses the most compelling opportunities and challenges that are relevant to them and their peers, thus delivering on the promise: "by CMOs, for CMOsSM."

AMA Strategic Marketing: Marketing in a Brave New World
May 19–21, 2008 — Boston, MA
This event boasts an impressive line-up of C-level speakers who will be discussing charting the waters of marketing in this brave new world.  Mitch Duckler, Partner, will be Chairing and speaking at the event. 

Conference Board Council on Brand Management
May 7, 2008 — San Jose, CA
Kevin O’Donnell, Senior Partner, is speaking on the topic of "What Role Does Internal Branding Play on Impacting the Business?"

Best Practices in Marketing
April 21–25, 2008 — Zurich, Switzerland
Roland Bernhard will be discussing innovation management and the latest trends in marketing at this event.

HSM World Innovation Forum
April 8–9, 2008 — New York, NY
Prophet is proud to sponsor this world-class event.  Over the course of two days, you will learn how to integrate and refine innovation to leverage your business in a fiercely competitive marketplace. Dissect case studies, analyze theory, and hear the latest dialogue from the innovation community told from the experts themselves, including Chris Anderson, Eric von Hippel, Amory Lovins, and more.

ANA Regional Meeting
April 3, 2008 — Chicago, IL
Prophet is proud to sponsor this regional meeting focused on innovation.  At the event, Mike Leiser, Senior Partner, will reveal the results from Prophet's 2008 survey on innovation; and Scott Davis, Senior Partner, will co-present with Dennis Cary, SVP Marketing from United Airlines.  

ANA Business-to-Business Conference
March 27, 2008 — Santa Clara, CA
David Aaker will be presenting at this event on the topic of "Innovation: Brand It or Lose It."

MarketingProfs B2B 2.0 Expo
March 5, 2008
This free virtual conference includes information and insights from leading marketers on a variety of topics including marketing in a web 2.0 world.

MarketingProfs Web Seminar: The Harrah's Story
February 21, 2008
In this 90-minute web seminar, Kevin O'Donnell from Prophet and Lisa Marchese from Harrah's will discuss how the largest casino operator in the world uses brand to compete and win in a fiercely competitive and ever-changing market.

Marketing Society Business Leader Dinner with Sarah Deaves
January 23, 2008 — London, UK
Prophet is sponsoring this dinner, featuring Sarah Deaves, Chief Executive of Coutts & Co, the UK’s leading private bank.

2008 CMO Leadership Forum
January 17, 2008 — New York, NY
Prophet is a creative sponsor of this event, which boasts keynote speakers such as Dan Henson, Vice President and CMO, GE; David Lawee, Vice President of Marketing, Google; Richard Pilnik, Group Vice President & CMO, Eli Lilly & Co.; Peter Weedfald, Senior Vice President & CMO, Circuit City; and others.

Chicago GSB Innovation Roundtable: Using brand to determine where to "fish" for innovation
December 4, 2007 — Chicago, IL
Michael Million will use our work with the Sci Fi Channel to discuss the important role brand can help in enabling companies to innovative.

Marketing Society Annual Dinner
November 20, 2007 — London, UK
Prophet is partnering with the Marketing Society to present this year's annual dinner themed "New rules for a new world."

Haas Inside Innovation 2007 Conference
November 17, 2007 — Haas School of Business, Berkeley, CA
Vice Chairman David Aaker will be speaking on the topic of "Discovering and Launching New Product Blockbusters".

AMA: Anatomy of a Strategic Marketing Plan
November 13, 2007 — Chicago, IL
Aaron Smith will be presenting at this Chicago AMA event.

ANA Annual Conference - Masters of Marketing
October 11–14, 2007 — Phoenix, AZ
Kevin O'Donnell, Senior Partner, is co-presenting with Kris Hart, VP Marketing at Harrah's.  They will be discussing aspects of the work we have done to help grow the Harrah's brand and optimize its brand portfolio. 

ANA Marketing Accountability Conference
September 10–11, 2007 — Palm Beach, FL
Prophet is sponsoring this event in conjunction with the ANA.  Michael Petromilli will be speaking with Toni Gnewuch from American Family Insurance, outlining the work Prophet is doing to help AFI maximize the return on their marketing investments.

2007 Senior Marketing Executive Roundtable
May 17–18, 2007 — Chicago, IL
Prophet is sponsoring this event in conjunction with the Conference Board.  Andrew Pierce will be keynoting this event and will present results from Prophet's 2006-2007 State of Marketing Survey, focused on the topic of Marketing Effectiveness.

Strategic Marketing Conference 2007 - Innovation: Balancing Theory and Reality
April 30 through May 2, 2007 — San Francisco, CA
This event boasts an impressive line-up of C-level speakers who will be discussing various aspects of the innovation process and how to bring it to life within your organization.  Prophet’s Vice-Chairman David Aaker is speaking on Innovating the Customer Experience; and Mitch Duckler, Chairman of the event, will be presenting a 5-step framework which brings the innovation process to life. 

ANA Regional Meeting
April 26, 2007 — Chicago, IL
Andrew Pierce will be discussing the results of Prophet's 2006-2007 State of Marketing Study focused on Marketing Effectiveness.

2007 Senior Marketing Executive Roundtable
April 18–19, 2007 — New York, NY
Prophet is sponsoring this event in conjunction with the Conference Board.  Andrew Pierce will be keynoting this event and will present results from Prophet's 2006-2007 State of Marketing Survey, focused on the topic of Marketing Effectiveness.  Chiaki Nishino will also be co-presenting with Mike Koch from Fannie Mae in a session titled, "Creating Loyalty and Understanding Share of Wallet Drivers."

American Marketing Association New Product Development Workshop
March 19–22, 2007 — Las Vegas, NV
Lindsey Zuckerman to present on Strategic New Product Development.

Marketing Management
March 12–16, 2007 — Zurich, Switzerland
Roland Bernhard will be discussing innovation management and the latest trends in marketing at this event.

Global Brand Forum 2006
November 6–7, 2006 — Singapore
David Aaker will speak on the topic of Pillars of Brand Success at the Global Brand Forum in Singapore.  The event is themed "Keys to Brand Transformation", and features David as well as Faith Popcorn, Martin Lindstrom, and Jack Trout.

Conference Board 2006 Marketing Conference
October 31 through November 2, 2006 — New York, NY
Andy Pierce to co-present with Peter Vaughan, Vice President of Brand Management at American Express.  The session will feature a case study that outlines the steps taken to drive a new positioning for the American Express brand.  Chiaki Nishino will be presenting at the pre-conference workshop in a session titled "Managing the Customer Experience to Deliver Exceptional Brand Experiences".

American Marketing Association Workshop
October 24, 2006 — San Diego, CA
Aaron Smith to present a workshop on the Basics of Positioning for Building Brands.

Evaluating Marketing Mix Tradeoffs: A web seminar from MarketingProfs
October 5, 2006
Andy Pierce, Senior Partner, is co-presenting a web seminar with Chris Gibson, CMO of United Healthcare Thursday, October 5. The seminar is titled "Evaluating Marketing Mix Tradeoffs: A Case Study of United Healthcare," and will discuss how Prophet helped United Healthcare assess the effectiveness of their marketing communications efforts and helped identify the link between spending on brand building, brand awareness, and member enrollment.

Corporate Branding 2006
September 28–29, 2006 — San Francisco, CA
Prophet is the Platinum Sponsor of this event and Scott Davis is acting as Chairperson.  On day one, Scott will review brand trends over the past year and moving into the future, and on day two, he will discuss how to build your brand with employees to generate business results.  Aneysha Pearce will be conducting the pre-conference workshop titled "How to Build a Brand-Based Culture: A Step-By-Step Approach for Bringing Your Brand to Life within Your Organization to Drive Bottom-Line Growth."

In-Store Marketing Expo
September 27–28, 2006 — Chicago, IL
Steve Chang to present on the topic of Creating a unique retail experience through customer touchpoints.

The Marketing Show
August 31 through September 1, 2006 — Geneva, Switzerland
Jeff Smith is presenting two workshops at this event.  The first is titled "How to Deliver a Consistent Customer Experience Across all Touchpoints", and the second focuses on our work with UBS' brand and marketing organization.  Michael Dunn will be featured via a video presentation, discussing the role of the Empowered CMO.

ALI's National Forum on Internal Branding
August 8–10, 2006 — Chicago, IL
Michael Petromilli to discuss Prophet's work with Radisson.

ANA Regional Meeting
May 17, 2006 — Boston, MA
Tim Munoz to speak on the topic of Marketing Effectiveness.

ASMI Branding Excellence
May 17–19, 2006 — Chicago, IL
Andy Pierce to co-present with Tim Bennett from General Motors on the topic of Creating Differentiation in Your Brand Portfolio.

ANA Regional Meeting
May 11, 2006 — Chicago, IL
Mike Leiser to present the UBS case study.

American Marketing Association Workshop
March 15, 2006 — Austin, TX
Marisa Mulvihill to present on Strategic New Product Development, and Mitch Duckler to present on Building and Managing Your Brand as a Strategic Asset.

Brand Summit 2006
February 27–28, 2006 — London, UK
Michael Dunn to discuss findings from Prophet's State of Marketing Survey.

Extending Your Brand to Employees: Engaging Your Talent to Drive Business Results
February 23–24, 2006 — Chicago, IL
Scott Davis to keynote this event with a discussion on Building Your Internal Brand for Business Results.

Financial Services Forum
November 29, 2005 — London, UK
Jeff Smith, Partner, to co-present the UBS case study.

The 2005 Marketing Conference
November 9–10, 2005 — New York, NY
Andrew Pierce, Senior Partner, to present the results of Prophet's latest research titled "The Role of Marketing and Branding in Driving Growth."

Brand ManageCamp 2005
November 2, 2005 — Philadelphia, PA
Kevin O'Donnell, Partner, to present on Managing Your Brand Portfolio for Increased Profitability.

Conference Board Council of Corporate Brand Managers Meeting
October 27, 2005 — Chicago, IL
Scott Davis, Senior Partner, to present on Customer Experience Management — What is it, and What is the Role That Brand Plays in Enhancing it?

PROMO Expo 2005: The Art of Engaging Customers
October 18–19, 2005 — Chicago, IL
Steve Chang, Partner, to present on Managing Customer Touchpoints to Deliver Exceptional Brand Experiences. Erik Long to participate on a panel focused on Marketing ROI called Making Metrics Meaningful.

American Management Association's 2005 Corporate Branding Conference
September 29–30, 2005 — Las Vegas, NV
Scott Davis, Senior Partner, is Chairperson of this event and will present the results of Prophet's latest research titled "The Role of Marketing and Branding in Driving Growth."

BrandFestival 2005
September 22, 2005 — Hungary
Tim Munoz, Partner, to speak on Marketing ROI.

17th National Forum on Internal Branding
August 9–11, 2005 — Chicago, IL
Aneysha Pearce, Senior Engagement Manager, is Chairperson of this event and will present on how to build a brand-based culture.

IIR Brand Masters 2005
June 8, 2005 — Chicago, IL
Michael Petromilli, Associate Partner, to present on Maximizing the Value and Impact of Your Brand Portfolio.

American Strategic Management Institute's Corporate Communications Summit
May 18–20, 2005 — Chicago, IL
Michael Petromilli, Associate Partner, to present on Global Brand Management: Managing Your Brand Across Cultures.

European Conference on Customer Management
May 17–18, 2005 — London, UK
Jeff Smith, Associate Partner, to present on Branding Your Employees, Don't Get Burned.

The Conference Board Council of Marketing Executives Meeting
April 21, 2005 — Washington, D.C.
Scott Davis, Partner, to present on Building a Brand-Driven Business.

ANA Regional Meeting
March 31, 2005 — Atlanta, GA
Chris Halsall, Partner, to present on Minding The Gap Between Brand and Customer.

Innovations in Marketing Strategy
March 7–9, 2005 — San Francisco, CA
David Aaker, Vice Chairman, to give presentation on Managing a Brand Portfolio for Increased Profitability and Steve Chang, Partner, will present on Expanding a Brand Strategically to Seek New Revenue Opportunities.

Marketing Week Brands Summit 2005
February 21–22, 2005 — London, UK
Tim Munoz, Managing Partner, to present on Measuring Marketing ROI.