What’s on our minds?

• David Aaker Vice Chairman
  

  “Success is not about winning the brand preference battle but, rather, the brand relevance war.”

• Scott M. Davis Chief Growth Officer
  

  “There is an opportunity for marketers to rebrand marketing’s role, function, and overall positioning…”

• Andy Stefanovich Chief Curator and Provocateur
  

  “Powerful ideas come from the combination of inspiration and creativity…”

• Michael Dunn Chairman and CEO
  

  “Execution is the missing link between aspiration and results.”

• Chiaki Nishino Senior Partner
  

  “Reframe your thinking about social media away from the tactical toward the strategic…”

• Peter Dixon Senior Partner, Creative Director
  

  “Design has to be effective. It has to help change behavior… ”

• Fred Geyer Partner
  

  “Marketing should not be driven by tactics and activities…”

• Joseph Gelman Partner
  

  “Innovation is about striking the right balance…”