Our thinking is appearing in publications around the world
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|5 Reasons To Bring Brand Into The Boardroom||Jennifer Barron||Article||May 13, 2013|
|Forget the Tradeoff: Drive Business Growth Using Your Master Brand||Jennifer Barron, Jesse Purewal, and Christina Pabst||Article||February 14, 2013|
|Customer Experience - It's Not Just for B-to-C Players Anymore||Jennifer Barron, Jesse Purewal, and Nancy Lu||Article||January 13, 2012|