Our thinking appears in marketing articles and publications around the world

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Title Author Type Date ↓
The Customer Experience Imperative Harry West Article  May 12, 2014
Enabling The Drive for Business Growth Kevin Drost and Larry Lucas White Paper  March 24, 2014
5 Essentials for Organic B2B Growth Fred Geyer Article  March 18, 2014
Return to Growth, Not “Business As Usual” Prophet Article  February 24, 2014
Proven Strategies for Brand Success: A Study of European Brands Felix Stöckle Article  January 24, 2014
Yes, Your Brand Can Become a Challenger -- It's Not That Hard Andrew Pierce Article  December 26, 2013
Drive Growth Today for a Stronger Tomorrow Fred Geyer Article  November 13, 2013
10 Quick Ways to Drive Organic Growth Fred Geyer Article  November 5, 2013
Forecasting: The Design Studio of the Near Future Darrin Crescenzi Article  October 9, 2013
Innovation is Design and Design is Innovation Joshua Epperson Article  October 9, 2013
Successful Brand Building In The Changing World Of Healthcare Jeff Gourdji and Maria Tazi Article  July 10, 2013
The Future of Pharma Profitability Lies in Building Corporate Brands Prophet Article  May 14, 2013
Creating Content: 3 Rules to Effectively to Build Your Brand Joshua Epperson and Michael Filippi Article  May 13, 2013
Loyalty Programs Need to Put Customers' Needs First Chiaki Nishino Article  May 8, 2013
Hobo Signs: What Are Your Customers Saying About You? Prophet Article  September 12, 2012
Finding That 'Moment Of Truth' Maria Tazi Article  August 14, 2012
A Tough Market Brews in Coffee Category Philippe Knupp Article  July 18, 2012
Getting Apps Right: How Domino's Is Beating the Odds Scott M. Davis Article  June 25, 2012
Marianne Caponnetto: Building on Tradition to Up Your Digital Game Prophet Article  May 29, 2012
Turning Dead, Discarded Ideas Into Growth Platforms David Warren Article  May 24, 2012
Optimizing Marketing at the Point of Sale Joseph Gelman and Markus Koch Article  April 10, 2012
Wanted: Change Agents Scott M. Davis Article  February 29, 2012
Win the Brand Relevance Battle and then Build Competitor Barriers David Aaker Article  February 27, 2012
Marketing Middleware Jeff Gourdji and Jeff Smith Article  February 17, 2012
What Komen Forgot In Failing Its Brand Scott M. Davis Article  February 10, 2012