How Leading CMOs and CDOs are Modernizing Experiences and Brands for Digital-First Customers
Disruptive technologies are accelerating and reshaping the evolution of markets while also influencing customer behaviors and expectations. These events have ushered in an era of digital Darwinism, where the most adaptable and resilient brands survive and thrive.

According to some leading chief marketing officers (CMOs) and chief digital officers (CDOs), rapidly evolving technology and the shifting roles of CX and digital marketing are opening the doors for experience innovation and ultimately brand relevance.

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