Which brands can
consumers simply
not live without?

The 2018
Prophet Brand
Relevance Index®

Are your brand
and customer experience
inextricably linked?

Our Latest Thinking

Most Relevant Brands of 2018

Scott Davis

Brand & Experience

Communicating Starbucks Values—The “Upstanding” Story Series

David Aaker

Aaker On Brands

How Brands Can Stay Relevant in the Digital Age

Tosson El Noshokaty

Brand & Experience

Our Clients