Thought Leadership

Whether to generate demand or influence your clients and prospects, Altimeter can create compelling thought leadership content to fit your needs.

We focus on the front edge of disruption. Our team works with senior executives, strategists and marketers on education, needs assessment, strategy roadmaps and pragmatic recommendations across these disruptive trends.

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Our work is aspirational and practical, grounded in research, and transparent.

OUR APPROACH

We help clients craft relevant, timely and differentiated content that engages both external and internal audiences, from CXOs to the broader business ecosystem. We are grounded in independent research, blending quantitative insight with qualitative context. We partner with clients to identify issues and topics that are most relevant to their audiences, develop content strategies, and advise on ways to most effectively activate that content. We label all sponsored research with clear branding and disclosures regarding editorial decision-making and ownership.

HOW WE HELP

  • Conduct research studies on topics of interest to CXOs, buying committees and other key audiences
  • Author sponsored research reports, ebooks or infographics
  • Develop courseware for internal and external education platforms
  • Host videos, tweetchats, webinars, screencasts, podcasts, documentary films, and other media
  • Write articles, blog posts and other content
  • Provide insights and commentary to earned media

LET’S TALK

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