Our latest news

June 14, 2017
In Prophet's Brand Relevance Index, six brands ranked in the top 50 in each region. Partner Ian Kirk shares how these "super six" brands achieve global relevance. more →

June 12, 2017
Prophet Wins Two Major Awards at Marketing magazine’s 2017 Agency of the Year Awards in Hong Kong more

June 5, 2017
Altimeter analyst Susan Etlinger shares her insights about AI and marketing with Branding Magazine. more →

June 2, 2017
Interview with Wolfgang Jacob on the role of classical vs. social media (German) more

May 25, 2017
Senior Partner Tom Doctoroff explains why Chinese consumers often seek price reassurance from local brands, but look to global brands for premium inspiration.  more →

May 23, 2017
Senior Partner Tom Doctoroff talks to Campaign about what Chinese brand need to do better in order to succeed outside their home market.  more →

May 15, 2017
Senior Partner Tom Doctoroff writes about how companies in China can achieve the "Chinese dream." more →

May 15, 2017
Chief Growth Officer Scott Davis share his advice for brands with Adweek, saying "you have to do things to inspire, surprise, delight and disrupt." more →

May 14, 2017
Senior Partner Tom Doctoroff weighs in on how Coca Cola can win over consumers in China.  more →

May 5, 2017
Chief Growth Officer Scott Davis shares advice on how family businesses can use their values to shape their brands.  more →

May 2, 2017
Interview with Berlin Partner Tobias Baerschneider about recent survey results on autonomous driving (German) more

April 28, 2017
Forbes Recognizes Prophet as one of America’s Best Management Consulting Firms more

April 25, 2017
Global Executive Creative Director Andres Nicholls provides his perspective on reimagining the customer experience at grocery stores.  more →

April 5, 2017
Prophet helped client AnyPerk rebrand as Fond and create its new visual identity.  more →

March 30, 2017
The Drum notes how the hiring of former J. Walter Thompson APAC CEO Tom Doctoroff will help Prophet's continued expansion in Asia.  more →

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