Our latest news

December 1, 2016
Prophet Vice Chairman David Aaker was named one of Brand Quarterly's 2016 "50 Marketing Thought Leaders Over 50." more →

November 17, 2016
Altimeter analyst Ed Terpening talks to DMNews about his research report, "The 2016 State of Social Business."
 more →

November 8, 2016
In the latest version of the U.S. Brand Relevance Index, Bulldog Reporter writes that brand relevance is shown to unlock business revenue and company growth. more →

November 7, 2016
Partner Marisa Mulvihill talks to Adweek about why Rachel Ray’s new line of home furniture makes sense for her brand. more →

November 2, 2016
Ad Age talks to Senior Partner Jay Milliken about the findings of the Brand Relevance Index from China and the U.S. more →

November 2, 2016
The Motley Fool takes a closer look at the top 10 most relevant brands from Prophet's latest Brand Relevance Index.  more →

November 1, 2016
Geekwire writes that according to Prophet's Brand Relevance Index, Amazon is the most relevant brand to millennials in the U.S. more →

November 1, 2016
Fast Company writes about the second U.S. Prophet Brand Relevance Index, and talks to Chief Growth Officer Scott Davis and Associate Partner Jesse Purewal about the trends it uncovers.  more →

November 1, 2016
Global consultancy Prophet unveiled the second edition of its Brand Relevance Index (BRI), a ranking of the most relevant brands in consumers' lives today more

October 25, 2016
Global Executive Creative Director Andres Nicholls tells Adweek why the design of the Harley-Davidson Heritage Softail Classic is key to its success.  more →

October 21, 2016
MediaPost writes that Prophet was heavily involved in creating MetLife's new brand strategy and design system.  more →

October 20, 2016
Bloomberg reports on MetLife's new brand strategy and logo, which Prophet helped design. more →

October 20, 2016
Creative Director Craig Stout talked with Creative Review about the strategy behind MetLife's new logo and branding. more →

October 20, 2016
Campaign magazine quotes Creative Director Craig Stout about Prophet's role in the brand strategy and design of MetLife's new logo and visual identity.  more →

October 20, 2016
Advertising Age reports Prophet worked with MetLife to develop its new logo and tagline to support the company's business transformation. more →

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