Huw is a senior partner from Prophet’s London office, working across the US and EMEA. He is a digital growth strategy leader with expertise in developing digital media services, delivering digital transformation and M&A integration.

Huw brings a market-making commercial focus on digital customer acquisition strategy and modernising operating models, for global leaders in entertainment, communications and sports media.

Prior to joining Prophet, Huw was a partner at PWC, leading digital transformation initiatives with Executive Boards of global entertainment organisations. He focuses on disruption’s major themes of driving commercial growth, scaling digital engagement and delivering operating model transformation.

With 25-years experience, Huw has worked at Sony Music leading transformation and M&A integration across content supply chains, production and operations. After early years as an investment banking analyst and gaining an MBA, he spent many years at Accenture working with telecoms and media organisations, where he also served as strategy director of Accenture’s Advanced Technology Group in Palo Alto, leading digital innovation programs.

At Prophet, Huw focuses on helping global brands drive digital customer acquisition and digital transformation initiatives, to build operating margin and thrive across international digital markets.

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