Former Associate Partner
Joanne McDonough was formerly an associate partner in Prophet's New York office. She is passionate about brands and linking them to the right consumer at the right time. Joanne recognizes today’s consumer and marketplace and translates this into future-focused brand strategy. Prior to joining Prophet, Joanne worked for companies like American Express and Heineken USA to develop consumer insights and brand strategy. She holds an MBA in Marketing from Hofstra University.