Whether working with Fortune 500 clients or national nonprofits, she relies on a favorite insight from Oscar Wilde: “The truth is rarely pure and never simple.” And with a background in theater and psychology, she inspires multidisciplinary teams to turn complex business and brand truths into clear and compelling ideas that build relevance. She has a passion for putting ideas into action, by accelerating cultural change within organizations and creating customer experiences that drive growth.
Before joining Prophet, Joanne worked at SYPartners, FutureBrand and Satori Brand Development Partners. Her experience spans healthcare, technology, financial services, consumer packaged goods and hospitality.
Joanne earned her B.A. from New York University, and finds constant inspiration in family, karaoke and chocolate-covered pretzels.