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Lacey is a senior associate in Prophet’s New York office. As a strategy and verbal branding hybrid, Lacey combines her background in writing and communications with her passion for brand building to develop relevant brand strategies and bring them to life through compelling language and activations.
She has helped clients craft powerful brand positionings, streamline and adapt brand architecture, develop unique brand voice and messaging, codify experience and event strategies, and build brand management functions from the ground up. In her time at Prophet, Lacey has worked across a variety of industries including healthcare, hospitality, financial services, CPG, and B2B technology.

Beyond her work, Lacey is an avid runner and serves as part of the Young Professionals Board for the organization Back on My Feet. She also loves to hike, travel, cook and explore the endless New York restaurant scene.

Lacey graduated from the University of Pennsylvania with a B.A. in Communications and Consumer Psychology.

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