With close to 20 years’ professional service experiences in multiple leading consulting firms, he has been committed to unlocking clients’ growth potential through engagements on brand-led growth strategy, business model innovation, digital transformation, and customer experiences design. His category expertise spans industries as diverse as consumer goods, technology and financial services.
Other than his consulting experiences, Leon was also a senior executive at Ping An Group, leading strategy, innovation, and cross-BU growth initiatives for their Integrated Financial Services business across all 14 major BUs. As a senior executive, Leon has accumulated solid client-side experiences, especially related to transformation of middle/large-scale corporations and collaboration within complex business organizations.
Besides, Leon is a regular instructor/lecturer at Chinese-Deutsch Institute of Tongji University, School of Management of Fudan University, and Tsinghua PBCSF. His thoughts on business trends and brand building have also been reported/published on Xinhua News Agency, CBN Weekly, and CEIBS Business Review, etc.