At Prophet, Michelle supports the content development process - from ideation to organic and paid promotion. She dives into data and insights to develop digital marketing strategies that increase Prophet's brand awareness and drive demand generation.
Before joining Prophet, Michelle led marketing for Northwestern University's largest student group, NUDM, while also bolstering her storytelling skills as a reporter for the Medill Justice Project, an award-winning national investigative journalism center that covers potential wrongful convictions and other criminal justice issues.
Michelle received a B.S. in Journalism from Northwestern University.