Mike is responsible for the growth and development of Prophet's US Southern region. He has extensive consulting experience in helping clients understand, develop, and implement customer-focused brand strategies in the healthcare, technology, services and industrial sectors. He has deep expertise in business growth strategy, brand positioning and identity development, employer branding, employee experience, brand portfolio and architecture, and customer experience. Some of the clients he's worked with include Chick-fil-A, Ingersoll Rand, Kimberly-Clark and Optum.

Before joining Prophet, Mike worked at Zyman Group, a marketing consulting firm, where he was responsible for developing growth strategies and go-to-market plans for companies such as BASF, GE, Alcoa, Dow Chemical, and Cintas. Mike also worked on the client-side as a brand and business strategy practitioner at both IBM and NCR.

Mike received a B.S. in Marketing from Clemson University and later earned his MBA at the University of Florida. He is a guest lecturer at the University of Georgia and Clemson University.

Mike's Latest Thinking

The B2B Moments That Matter

B2B Branding: Why You Need It More Than Ever

4 Ways to Drive Brand Relevance in B2B

View All Prophet Thinking

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