The Role

The Manager, Go to Market Strategy is responsible for running day-to-day projects, leading problem solving, guiding clients, and managing teams.

Responsibilities

While every day will be different, you can expect to…

  • Lead and drive innovative and high-quality Go to Market, Demand Generation, and Account Based Marketing solutions for clients
  • Leverage expertise and tools around product, solution, and portfolio marketing with emphasis in Demand Generation and ABM strategy to lead teams in the problem-solving approach
  • Collaborate with multi-disciplinary professionals (e.g., designers, digital strategists, architects, and researchers) to develop integrated marketing campaign strategy recommendations for clients across earned, owned, and paid channels
  • Actively lead and participate in problem-solving sessions across a range of topics (brand, digital, growth, marketing, organization & change), relying on both analytical and creative techniques to get to compelling results
  • Manage day-to-day aspects of senior level client relationships as a strong representative of Prophet
  • Manage Prophet teams to drive superior results and bold, insightful recommendations
  • Ensure great work is delivered, while monitoring project scope and profitability
  • Present ideas and recommendations to senior executives
  • Develop relationships with c-level clients and with thought leaders at the firm
  • Identify and support new business leads
  • Take on a firm leadership role – mentoring more junior staff to develop high performing consultants, advancing IP development efforts, and taking on other roles of interest (marketing, recruiting, etc.) to drive Prophet’s growth

Requirements

  • 5-8 years in an agency, management consulting, digital marketing, or other relevant services firm
  • Experience in successful database marketing and paid campaign strategy for B2B and B2C clients
  • Experience in field marketing enablement and coordination
  • Experience in developing and leveraging repeatable methodology to assess and solve client challenge
  • Understanding of demand generation, lead management, and ABM process best practices
  • Experience developing integrated marketing plans including marketplace understanding, audience insights, marketing channels, and priorities
  • Ability to define marketing success metrics
  • Experience working across brand campaigns and always-on demand generation
  • Demonstrated experience running multi-disciplinary teams and working with execution agency partners
  • Understanding of marketing enablers including sales technology, customer data platforms, CRM, Configure to Quote, marketing automation and advertising technology
  • Understanding of sales and marketing operations

Qualifications

We’re looking for…

  • A proven consultant with solid experience, ideally with a leading business, brand strategy or digital strategy consulting firm
  • A smart thinker with superior problem-solving skills, well-developed research and analytic capabilities, and creative thinking expertise
  • A big thinker with a dose of pragmatism who has the ability to develop a strategy as well as bring it to life through tactical implementation
  • A curious thinker with an unrelenting commitment to get to the answer, to test new approaches and push others’ assumptions
  • A nimble thinker who embraces ambiguity, can navigate murky problems with no clear solution and drive the team to clear and impactful outcomes
  • A persuasive communicator with demonstrated success moving mountains
  • A respected leader with experience managing teams who drives success through guidance, leadership, and active participation on internal and external client project initiatives
  • A business builder with an ability to cultivate existing and new client relationships to drive commercial success for the firm

About Prophet

Prophet is a consultancy that helps clients find uncommon growth through marketing, brand, experience, innovation and organization & culture capabilities. We operate differently than other consultancies, blending insight, strategy and creativity with an optimistic yet pragmatic approach.

We have partnered with some of the world’s most successful companies, including Electrolux, T-Mobile, UBS, Gatorade and GE. With twelve global offices and more than 450 experts in marketing, innovation, digital and design, we are able to bring together the right people with the right experience to solve our clients’ business challenges. Prophet.com

We're an Equal Opportunity Employer

Prophet is an Equal Opportunity Employer. Our people are everything to our business. We encourage all of our employees to be fearlessly human and unexpectedly irreverent, welcoming the entire person to the office every day – no matter where they come from, how they identify, who they love or what they look like. Therefore, all employment, promotion and evaluation decisions are based solely on qualifications, merit and business need.

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