With the cancellation of physical events, companies have been scrambling to host their annual conferences virtually. This is uncharted territory for many so I’ve reached out to several marketing leaders who have already made the leap to fully digital events. Alix Hart, global head of digital marketing at NVIDA, helped her organization convert its GPU Technology Conference (GTC) into a multi-week collection of live keynotes and on-demand learning sessions. Lisa Riley, head of events for Forrester, guided the annual SD Summit to a fully digital conference in only 45 days. And Mary Ellen Dugan, CMO of WP Engine, hosted the company’s annual forum last week. Here are nine tips based on their experiences to help you plan your virtual conference.
9 Steps To Hosting A Great Virtual Conference
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Juni 29, 2020