NEW YORK, April 16, 2018 – Global brand and marketing consultancy Prophet (www.prophet.com), announced today that Senior Designer Alex Majkowski was presented with one of the 2018 Designer Dozen awards from VMSD, the visual merchandizing and store design magazine.
Majkowski, 32, was recognized for his diverse portfolio of work ranging from automotive dealerships and grocery and convenience stores to quick-service and fast-casual restaurants and specialty retail formats.
An experienced architectural designer, Majkowski is most interested in how designed experiences, within both digital and physical environments, can translate into an understanding of broader concepts.
“It’s obvious that digital experiences are becoming more readily available in retail design and that customers are starting to embrace and be curious about the change,” Majowski told VMSD, speaking of the role he sees physical stores playing in a digitally transformed retail landscape. “Physical stores will become avenues of designed experiences or customer journeys that cater directly to the user and his or her specific needs. Personalization will be a huge factor in how we shop in the future. In the future there will be ways to know about who is experiencing what, and how they prefer that experience. I’m constantly thinking about this design challenge.”
At Prophet, Majkowski is responsible for devising new approaches to designing both public and private spaces, always prioritizing the consumer experience.
“Alex has continuously shown initiative and brought a fresh, creative approach to each project he works on,” said Peter Dixon, Prophet’s global creative director. “We’re so proud of his accomplishments and feel privileged to have him as a part of the Prophet team.”
Majkowski graduated from Oklahoma State University with a degree in Architectural Design and has been a member of the Prophet team since 2016.
Awarded annually for the last seven years, the Designer Dozen recognizes the industry’s rising talent under the age of 35. Designers, retailers and visual merchandisers were considered for this year’s awards. Others honored included talent from Sweetgreen, Gensler, Field Paoli Architects, FRCH Design Worldwide, WD Partners, Westfield Corp., CallisonRTKL, McKinley Burkart, Retail Habitats and Arcsine.
Prophet is a global brand and marketing consultancy that fuses insights, strategy, creativity and imagination to help clients grow better brands and businesses. Prophet uncovers deeper customer insights, builds stronger brand relevance and delivers engaging customer experiences for some of the world’s most successful companies such as MetLife, AIA, Electrolux, T-Mobile, GE, UBS, Cisco, ThyssenKrupp AG, Cathay Pacific and Marriott. Their 350+ experts in marketing, innovation, digital and design help companies bridge the gap between strategy and execution to drive real market impact. prophet.com