Springbox Strikes Gold at the 2021 MarCom Awards
November 17, 2021
AUSTIN –Springbox, a Prophet company, received recognition from the 2021 MarCom Awards for excellence in digital experience design. The Marcom Awards is one of the largest and most prestigious international creative competitions, with over 6,500 entries annually and entrants ranging from Fortune 500 companies to individual creatives.
Springbox received a gold distinction in the Digital Media category among non-profit websites for its work with the Lyndon B. Johnson Presidential Library.
“The team came together to build a digital solution that would stand the test of time like LBJ’s legacy,” said Stephen Brooks, director of engineering at Springbox. “Using a specialized combination of experience design technologies, we were able to help not only digitize the library but also provide flexibility, allowing interactive exhibits to come to life on any device.”
Springbox was retained to improve website navigation and user experience while digitally connecting both archivists and visitors to the rich history held by the library. After an experience strategy was established, the Springbox team created a custom digital website that would allow the library’s site administrators to easily add and optimize autonomous content.
Springbox is Prophet’s digitally powered, creatively inspired agency that helps companies become digital leaders and realize the potential of transformative ideas to achieve uncommon growth. Its portfolio of services includes behavioral insights, go-to-market planning, performance media, creative, experience design and integrated analytics.
About MarCom Awards
MarCom Awards honors excellence in marketing and communication while recognizing the creativity, hard work, and generosity of industry professionals. MarCom is administered by the Association of Marketing and Communication Professionals (AMCP). The international organization, founded in 1995, consists of several thousand marketing, communication, advertising, public relations, digital, and web professionals. AMCP administers recognition programs, provides judges, and rewards outstanding achievement and service to the community. Entrants are not charged entry fees for work they create pro bono for nonprofits. In the past few years alone, AMCP has contributed more than $250,000 to charitable causes.